Marieke Otten

Marieke Otten has a diverse work experience spanning several companies. Marieke'smost recent role is with AAK as the Global Head of Insights & Marketing, which began in July 2023. Prior to that, they held the position of Global Head of Insights at the same company starting in October 2022.

Before joining AAK, Marieke worked at Givaudan from November 2019 to October 2022, where they served as the Regional Head of Consumer & Sensory Insights, Asia Pacific. Marieke'sresponsibilities included developing and implementing strategies for commercial growth, talent development, and leveraging AI technology and big data for insights and foresights.

Marieke also has a significant background in the fragrance industry. Marieke held various roles at International Flavors & Fragrances (IFF) from 2005 to 2019, including Senior Scent Design Manager, Global/Regional Fragrance Innovation Manager, and Olfactive Design Studio Manager for both Greater Asia and EAME regions. Marieke'scontributions at IFF resulted in significant business growth, with over $7 million of new business generated and successful marketing campaigns maximizing the outflow of fragrance portfolios totaling over $30 million.

Marieke's earlier career includes a role as a New Business Account Manager at REGGS from 2002 to 2005. Overall, Marieke's work experience showcases their expertise in insights, marketing, and strategy in the food, fragrance, and design industries.

Marieke Otten obtained a Master of Science degree in Strategic Marketing & Product Innovation Management and Industrial Design Engineering from Delft University of Technology during the period from 1995 to 2001. In the year 2000, they briefly attended the University of Otago, focusing on Business & Marketing Management.