Keith Woodall

Keith Woodall is an experienced sales and operations leader with a diverse background in the plumbing and integrated piping industries. Currently serving as Key Account Director and Head of UK Sales (Commercial) at Aalberts Integrated Piping Systems since December 2015, Woodall is responsible for developing and executing the UK commercial sales strategy, managing the Pegler commercial external sales function, and fostering relationships with distribution partners. Prior experience includes roles at Wolseley UK, where Woodall held positions of Area Trading Manager and Regional Operations Manager, overseeing significant financial responsibilities and operational management across multiple branches. Earlier career experience includes branch management at Plumb Center, where Woodall demonstrated expertise in site management and sales delivery. Woodall holds a Certificate and Diploma in Management Studies from Nottingham Trent University.