IP

Igor Potapenko

CEO and Co-Founder at AAMFunnel

Igor Potapenko has a diverse work experience in digital marketing and advertising. Igor is the CEO and Co-Founder of AAMFunnel, a direct response agency focused on scaling eCommerce brands. During their time at AAMFunnel, they managed over $7M in ad spend and achieved impressive results for more than 50 different companies.

Prior to AAMFunnel, Igor worked as the Head of SMM at YOUNOM LABORATORIES, where they were responsible for social media marketing strategies.

Igor also gained experience as a Facebook Ads Expert at Upwork, specializing in Facebook advertising.

Igor served as a Mediabuying Marketing Manager at Audience Signal, where they were involved in media buying and marketing strategies.

Before that, they worked at Loonar Software Inc. as an SEO and SMM specialist, where they focused on search engine optimization and social media marketing.

Additionally, Igor worked as a Senior Media Buyer at Everyads and Rocket10, where they were responsible for media buying activities.

Overall, Igor Potapenko has a strong background in digital marketing, advertising, and media buying, with a particular expertise in eCommerce brand scaling and Facebook advertising.

Igor Potapenko earned a Master's degree in International Economics and Marketing from Donetsk National University, where they studied from 2006 to 2011. In addition to their degree, they also obtained several certifications. In November 2015, they completed a course on Twitter promotion at the institution Netologiya-Grupp. That same month, they also completed a course on creating an effective profile on LinkedIn at the same institution. Earlier in August 2015, Igor obtained a certification in efficient configuration for targeted advertising on Vkontakte, Facebook, and Target@mail.ru from Target-training.ru.

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Timeline

  • CEO and Co-Founder

    February, 2018 - present