Edward M. possesses extensive expertise in digital analytics and consulting, currently serving as a Digital Analytics Architect at AARP since October 2016, where responsibilities include developing analytics strategies for an organization with $1.6 billion in annual revenue. As the Owner/Co-Founder of Digital Strategies LLC since March 2006, Edward has implemented SCRUM and Agile methodologies for major financial institutions. Previous roles include Digital Analytics Integration Architect at PenFed Credit Union and Senior Strategic Consultant at Stratigent, where Edward managed complex consulting engagements and developed strategic roadmaps for clients. Early career experiences include positions at Adobe Systems, Conversant, and USA Today, focusing on client analytics, technical services, and market systems analysis. Edward holds a Bachelor of Arts in English Language and Literature from Lincoln University.
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