Patty David

Vice President Consumer Insights at AARP

Patty David is a seasoned professional in consumer insights and market research, currently serving as Vice President of Consumer Insights at AARP since September 2011, with prior roles including Director and Senior Research Advisor. From September 2009 to August 2011, Patty was the Director of Professional Services at Satmetrix Systems, managing a team focused on the implementation of enterprise systems for high-profile clients. Previous experience includes a position as VP of Research Services at TARP from 2005 to September 2009, where Patty was part of the Senior Leadership Team, overseeing research capabilities and account management. Earlier in the career, Patty held the title of Director of Market Research and CRM Operations at Inova Health System from 1993 to 2005, leading a staff serving over 800 management leaders and core physicians. Patty holds an MA in Sociology from American University and a BA in Sociology/Psychology from Washington & Jefferson College.

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