Jill Best is a seasoned professional with extensive experience in market research and consumer insights, currently serving as Manager of Market Insights at Abbott since September 2016. In this role, Jill manages various research projects for the Ensure brand, focusing on ethnographies, qualitative research, and messaging assessments. Previous positions held include Senior Market Research Analyst for Ensure and Zone Perfect, where Jill drove research initiatives and represented consumer voices. Prior experience includes multiple roles at The Hershey Company, contributing to global snacking innovation and portfolio expansion. Jill’s career began at SymphonyIRI Group and included positions in consumer insights for major brands. Jill holds an M.B.A. from Saint Joseph's University and multiple bachelor's degrees from The Ohio State University, specializing in Marketing and Business Administration.
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