Joyce Goedmakers is an experienced professional in the field of customer engagement and pharmaceutical sciences. Currently serving as an Omnichannel Excellence Manager at AbbVie since October 2021, Joyce previously held the role of Senior Consultant and Account Manager at Across Health, where expertise included market research, global to local strategy, execution, and impact measurement from January 2019 to October 2021. A consultancy project at MSD in mid-2018 focused on developing a digital patient engagement strategy for the oncology franchise, while an internship at Bayer involved creating a digital patient recruitment strategy for clinical trials. Joyce's academic background includes a Master's degree in Drug Development from KU Leuven, a Master's degree in General Management from Vlerick Business School, and a Bachelor's degree in Pharmaceutical Sciences from KU Leuven, complemented by a master's thesis published in "Experimental & Clinical Cancer Research" regarding BTK inhibitors in non-small cell lung cancer.
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