Chao Lertbutsayanukul serves as the Head of Marketing at abrdn since November 2021, contributing to the Thailand Executive Leadership Team and spearheading the development and implementation of the Thailand Marketing Plan. Responsibilities encompass defining marketing objectives for client segments, executing multi-channel campaigns, engaging sales teams, and optimizing resources. Previous experience includes roles as Vice President at CIMB Thai Bank, managing event planning and customer engagement; Assistant Vice President at Siam Commercial Bank focusing on corporate banking process improvements; and Assistant Vice President at Krungsri, where event execution and corporate communications were key functions. Chao holds a Master’s degree in Entrepreneurship Management from Mahidol University and dual Bachelor's degrees in Industrial Management and Business Administration from Thammasat University.
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