HS

Heather Smith

VP Of Marketing at Abrigo

Heather Smith has a strong marketing background, with experience in various leadership roles. Heather started their career as an Account Executive at Study Breaks Magazine in 2004 and later became a Marketing Executive at Austin WeddingDay in 2005. In 2006, they joined VisionWeb as a Marketing Coordinator and gradually moved up to become the Marketing Communications Manager, Senior Marketing Manager, and finally the Director of Marketing. During their time at VisionWeb, they implemented marketing automation software, developed marketing collateral, managed promotions and sweepstakes, and handled public relations activities. In 2016, they joined Social Solutions as the VP of Marketing, where they led the transformation of the marketing department and implemented data-driven approaches. Heather then worked as the VP of Marketing at Banker's Toolbox in 2018 before joining Abrigo as their current VP of Marketing since January 2019.

Heather Smith attended the Vista Equity Partners High Potential Leadership Program 9.0 from 2017 to 2018, specializing in the management and operations of software companies. Prior to this, they obtained a Bachelor's Degree in Communication Studies and Mass Communication from Texas State University.

Links

Previous companies

Social Solutions logo
VisionWeb logo
Study Breaks logo

Timeline

  • VP Of Marketing

    January, 2019 - present

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