Madison Hendrix

Madison Hendrix is a seasoned marketing professional with extensive experience in search engine marketing and content strategy. Currently serving as Senior SEM & Content Strategist at Abstrakt Marketing Group since October 2020, Madison has successfully managed Google Ads campaigns, optimizing ad copy and landing pages, resulting in a 40% reduction in cost-per-click and improved lead quality. Previously, as Sr. Enterprise Content Strategist, Madison led content initiatives that achieved significant increases in homepage impressions. Madison’s background includes roles in copywriting, partner sales, and communications management for various organizations, including Enactus and Harmony House, where campaign development and social media engagement were key responsibilities. Madison holds a Bachelor's degree in Public Relations/Image Management from Missouri State University.