ABTA
Shelly Beresford is currently the Head of Brand and Marketing at ABTA, where Shelly has been since September 2011. Prior to their current role, Shelly worked as the Corporate Communications Manager at SkillsActive from March 2004 to June 2011. Before that, Shelly was the Internal Communications Officer at the London Borough of Tower Hamlets from July 2003 to March 2004. Shelly's career in communications began as a Communications Coordinator at UK Sport from February 2001 to July 2003. Shelly holds a BA Hons in Marketing from Solent University, graduating in 1999.
ABTA
ABTA has been at the heart of travel for more than 70 years. Our purpose is to help our Members to grow their businesses successfully and sustainably, and to help their customers - the travelling public – travel with confidence. The ABTA brand stands for support, protection, expertise. These qualities are core to us. They ensure that holidaymakers remain confident in the holiday products that they buy from our Members. We help our Members and their customers navigate through today's changing travel landscape by providing schemes of financial protection and a course of redress if something goes wrong; by raising standards in the industry and by giving guidance on issues from sustainability to health and safety; and by presenting a united voice to government to ensure the industry and the public get a fair deal. ABTA currently has around 4,300 brands in membership. For more details about what we do, what being an ABTA Member means and how we're working at the heart of the industry to ensure that we continue to build confidence in travel visit www.abta.com.