Anita Lobo is an experienced Category Manager at ABYAT since May 2021, with a solid background in merchandising acquired during a decade-long tenure at Alshaya Group, where positions included Senior Merchandiser, Merchandiser, and Assistant Merchandiser. In these roles, Anita was responsible for planning, selecting, and managing product ranges, significantly contributing to Pottery Barn Kids' success by handling 45% of total sales. Educational qualifications include a Bachelor of Commerce (B.Com.) obtained from St. Agnes College, Mangalore, complemented by a PGDCA in Commerce/Accounts/Costing.