Mary Kay Hyde

SVP of Marketing & Enrollment at Academic Programs International (API)

Mary Kay Hyde joined API in November of 2020 as Senior Vice President of Marketing and Enrollment. In her role, she and her team help students find and enroll in life transforming API experiences, and help colleges and universities discover the benefits of APIConnect affiliation and membership.

Mary Kay has spent her career in technology beginning with semiconductor sales and then, in marketing at tech giants Compaq, HP and Dell. Prior to joining API, Mary Kay was CMO at HotSchedules, which merged with London-based Fourth in 2019. She also worked in higher education in her role as Vice President of Marketing at NRCCUA, which was acquired by ACT in 2018.

Mary Kay received Master’s and Bachelor’s degrees in Communications from Texas A&M University and The University of Texas at Austin, respectively. In her free time, Mary Kay helps her teenagers peruse API’s high school summer and gap programs. She also enjoys running, reading, and visiting her family in California.

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