The Alianza Para la Calidad de la Medición Multimedia en México, A.C. (ACAM) is a non-profit organization structured as a Joint Industry Committee, bringing together key stakeholders in Mexico’s video consumption market, including television broadcasters and advertising agencies. ACAM's mission is to provide objective, transparent, and impartial measurement of both linear TV and over-the-top (OTT) services, utilizing a proven and accredited methodology. Through its reliable approach, ACAM aims to deliver trusted insights that support the media and advertising industries in Mexico.

ACAM Mexico

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