Chloe McInnes is an experienced content designer and UX writer with a strong background in enhancing user experiences across digital platforms. Currently serving as a Content Designer at Accenture since September 2025, Chloe previously held the role of Senior UX Writer at Foolproof, where notable achievements included improving the order completion rate for Shell MarketHub. With prior experience at Booking.com as a Senior UX Copywriter, responsibilities included advocating for compliance and consistency, leading user experience initiatives, and contributing to product vision. Chloe's career began as a Junior Copywriter at Achica, and has included various positions in digital content creation, editing, and team leadership, underpinned by a Bachelor of Arts degree in English Language and Literature from Queen Mary, University of London.
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