Access Corporate Group
Cici Chen serves as the Head of Brand for eimele at Access Corporate Group since April 2020, overseeing general management, strategic planning, and overall P&L for a global plant-based wellness brand. Previous experience includes roles as Greater China Business Development Manager at Selfcare Corporation Pty Ltd, where Cici focused on marketing strategies in Greater China, and Head of China Market at MONNIER FRERES, responsible for market strategies and P&L management. Cici has also held positions such as International Communications Director at Sasseur Outlets Group and China Expansion Manager at Mango, contributing to corporate communications, public relations, and store expansion efforts. Cici's career began as an Executive Assistant and Investor Relations specialist, with a Bachelor’s Degree in Applied Linguistics from Communication University of China.
Access Corporate Group
Access Corporate Group (Access) is an international brand management company with over 2,000 employees located in its global offices in Sydney, Melbourne, Auckland and Hangzhou, China. Founded in 2017, the company has grown exponentially through operating and investing in premium brands, delivering its promise of ‘Everyday Better Life’ to consumers around the world. The company operates as a complete brand management ecosystem with international premium brands, ABM ConsuMerchant™, VTN and closed loop supply chains as its cornerstones. With this integrated and unique approach, its brands have achieved an average annual sales growth of 100% over the past three years and continue to accelerate. Our Vision Everyday Better Life Our Mission To become one of the Top 10 global brand management companies in the world Our Values • Brands are our lives, we live and love them as consumers • Create and embrace change for a better future • A joy for work and life • Our greatest capability lies in teamwork without boundaries • The pursuit of excellence is in our nature • Being open brings us together effortlessly Our Brand Portfolio Vida Glow, melrose, LOVEKINS, Dr. LeWinn's, MINENSSEY, mitoQ, BEE+, eimele, THALISSI, Alissi Bronte, Amilera, BEANBODY, NAPOLEON PERDIS, Invisible Zinc, Hunter Lab, Sensori+, ch22, Doverist, Nu-Lax, Robert Oatley Wines, Paulett Wines, Burge Family Wines, Vandenberg Through three unique brand management models - brand empowerment and partnership, brand incubation, brand distribution and marketing consultancy, Access Corporate Group brings mass premium brands to a global community of consumers that exceeds 10 million people today.