Sara Martínez Muñoz

Sara Martínez Muñoz is the CEO of 5 Palabras, a consultancy focused on strategic communication, where an emphasis is placed on proactive and purpose-aligned communication to enhance business stability and growth. With extensive experience as a trainer and consultant in various organizations, including Acción contra el Hambre, Adecco Training, and IEBS Business School, Sara is dedicated to developing effective communication plans that engage diverse stakeholders. Previously, Sara held communication leadership roles at AGBAR and ASM Transporte Urgente, where responsibilities included overseeing communication strategies for multiple entities. Educational qualifications include advanced degrees in business management and communication, enhancing expertise in marketing and social media strategies.