Sofia Annerstedt

Sofia Annerstedt is a seasoned marketing and commercial executive with extensive experience in leadership roles. Currently serving as Chief Commercial Officer at Blodtrycksdoktorn since January 2025, Sofia previously held the position of Chief Commercial Officer at BookBeat from January 2016 to December 2024, where responsibilities also included leading marketing and sales efforts. Earlier experience includes roles such as Online Marketing Manager and Brand Manager at Tele2, as well as consultancy at HHGS HandelsMedia AB and customer advisory at Swedbank. Sofia holds a Master of Science in Marketing from the University of Gothenburg and a degree in Digital Management from Berghs School of Communication.