Arma Mohsin is an experienced marketing professional with a diverse background spanning over a decade. Currently serving as an Associate Brand Manager at ACI Brands Inc. since September 2021, Arma has successfully created and executed go-to-market strategies, enhancing sales team engagement through effective internal communications. Prior experience includes roles as a Marketing Coordinator at Techtronic Industries and Dezinecorp Inc., where Arma managed marketing projects and developed promotional materials. Notably, as a Key Account Manager at L'Oréal, Arma utilized data visualization and analytics for sales growth, while collaborating with Sephora on marketing events. Arma's career began as a Corporate Trainer at SEPHORA, focusing on marketing strategies and project management. Academic qualifications include a Bachelor of Business Administration from Sheridan College and degrees in Strategic Business Management from the University of California, San Francisco, and Aligning Business: Brand and Behaviours from London Business School.