Whitney Jones

Head Of Marketing, Outreach, Admissions And Clinial Access, Senior Vice President at Acorn Health

Whitney Jones has a diverse work experience, starting from 2004 as a Marketing Consultant at Cox Radio. Whitney then worked as a Commercial Real Estate Marketing and Sales Agent at Paradise Development Group, Inc. from 2005 to 2008. From 2009 to 2010, they held the role of Assistant Vice President at Insurance Market Intelligence, LLC, followed by a brief period as a Marketing Consultant at MatchedMarketing.

In 2010, Whitney became the Marketing Manager at Florida Hand Center, where they successfully increased patient and surgical procedure volume through various marketing strategies. Whitney then joined Raymond James in 2012 as a Strategic Corporate Marketing Account Manager, overseeing marketing strategies for 12 departments and lines of business. Additionally, they played a key role in the rebranding of the organization and managed the marketing of a new mobile app for clients.

From 2014 to 2017, Whitney worked at Laser Spine Institute, first as a Media Manager, then as Director of Media, and finally as Vice President of Marketing. In these roles, they optimized media strategies, secured record patient volumes, and played a vital part in the company's expansion. Whitney also led marketing efforts for the company's entry into new markets.

From 2017 to 2020, Whitney established their own consulting business, Whitney Jones Consulting LLC. As the President, they advised clients on effective strategies for multi-channel attribution, media planning, and purchasing. Whitney was also responsible for maximizing website traffic and client market share through SEO and SEM principles.

Most recently, Whitney joined Acorn Health in 2020 as the Senior Vice President of Marketing & Client Acquisition. In this role, they oversee direct-to-consumer marketing, B2B referral programs, and admissions and clinical access. Whitney'smain focus is improving access to quality care in the ABA industry and helping children with needs and their families receive the support and care they deserve.

Whitney Jones holds a Bachelor of Science degree in Advertising with a concentration in Event Planning from the University of Florida. In addition, they obtained a Masters Certificate in Marketing Strategy from Cornell University in 2015. Whitney also has several certifications, including Lean Six Sigma White Belt from MoreSteam.com LLC obtained in August 2018, and an ongoing certification as a Certified Project Manager from SSGI since January 2018. Whitney is also currently pursuing a Lean Six Sigma Green Belt Health Care certification from SSGI. Other certifications they hold include Email Marketing Certification from HubSpot obtained in August 2016, Certified Inbound Marketing Professional from Hubspot University obtained in April 2009, and Customer Focused Selling from the Center for Sales Strategy obtained in June 2005.

Links

Previous companies

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Raymond James Financial logo

Timeline

  • Head Of Marketing, Outreach, Admissions And Clinial Access, Senior Vice President

    September, 2020 - present

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