Victoria S.

Victoria S. has extensive experience in digital analytics and marketing. Victoria currently holds the position of Vice President, Digital Analytics at Acronym. Prior to that, they worked as an Analytics Consultant at AARP.

Victoria also has a background in client delivery and consulting. Victoria worked as a Client Delivery Manager & Senior Consultant at Ebiquity plc, where they led and developed a team of analysts and executed data-driven strategies for clients.

In addition, Victoria has experience in SEO outreach and content development. In their role as an SEO Outreach Manager at Zety, they developed outreach strategies and built relationships with career influencers to earn content links from prestigious institutions.

Victoria is also involved in community work, having founded the Lisa A. Grady Scholarship Trust where they raised funds for scholarships and wrote application materials. Victoria has also volunteered as a GED tutor at Mercy Housing.

Earlier in their career, Victoria worked as a Marketing Communications Coordinator at First Nonprofit Insurance Company, where they handled integrated marketing and communications activities.

Overall, Victoria S. has a diverse range of experience in digital analytics, consulting, SEO outreach, community work, and marketing communications.

Victoria S. obtained a Master of Science (MS) degree in Business and Management with a specialization in Business Analytics from the University of Essex, which they attended from 2020 to 2022. Prior to this, they earned a Bachelor of Science in Education (BS Ed.) from Central Connecticut State University, where they studied Secondary Education with a focus on English and Political Science. Victoria completed their undergraduate degree from 2007 to 2011.

Additionally, Victoria has pursued certifications in various areas. Victoria obtained the Adobe Certified Expert - Adobe Analytics Business Practitioner from Adobe in August 2023. In April 2019, they completed the Domo Professional Services & Technical Certification from Domo, Inc. Furthermore, they obtained the Optimizely Platform Certification from Optimizely in May 2015, and the Google Analytics Individual Qualification from Google in January 2021. Victoria also has certifications in Google Data Studio and ObservePoint Consumer Advisory Board, though the specific dates of completion are not provided.