act.3
Karo Kusznierow is a seasoned marketing and brand communication professional with extensive experience spanning various roles in respected companies. Currently serving as Senior Brand Concept Manager at act.3, an official partner of adidas, Karo leads strategic brand initiatives. Previous roles include Brand Communication Consultant at Globrands strategy by naming, where focus was on developing distinctive brand identities, and Content Writer for brands like adidas and Reebok, emphasizing SEO expertise. Karo also held positions as Content Marketing Manager at Zalando SE, Account Manager at Sportbedrijf Drachten, and Editor for multiple magazines, demonstrating a strong foundation in communication and marketing. Karo holds a Master of Arts and Bachelor of Arts in Communication and Information Studies from the University of Groningen.
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act.3
We are act.3 - We are a community of real people who turn our passion into impact. We shape the future of brands through people, community and culture. We make ideas happen. Our purpose is to enable each other and brands to create real change in people’s lives, ultimately making our world a happier place. Community and culture are therefore a core part of our work. We approach cultural marketing holistically and have expertise in strategy, creative, and experiences. We are now a global community with an extensive international network. We collaborate with handpicked partners all over the world to bring beauty to the spheres of sport, culture, and sustainability. Originating from our headquarters in Herzogenaurach, today we have community bases in Berlin, Munich, Cologne, Paris, Lisbon, London, Amsterdam, Tel Aviv, Tokyo, Shanghai, Sydney, Rio De Janeiro, São Paulo, Panama, NYC, Los Angeles & Cape Town.