Josephine Piplits

Founding Partner at Act by Choice

Josephine Piplits is a professional with a diverse background in the travel industry and business administration. Currently serving as a Founding Partner at Act by Choice and a Board Member at Unitas Rejser, Josephine has founded and led multiple startups aimed at sustainable travel choices. Josephine is also an active mentor at Innofounder, sharing their experiences with current founders. With a strong educational background in sustainability, business administration, and diversity, Josephine continues to make an impact in the tourism sector.

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Frederiksberg, Denmark

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Act by Choice

In a world inundated with sustainability rhetoric, Act by Choice stands out as a beacon of clarity and action. We're a boutique consultancy dedicated to demystifying sustainability and making it accessible and actionable for businesses and communities. Founded as part of the TripDoodler family on a profound belief in the power of informed choices and the cumulative impact of small, everyday actions, we aim to bridge the gap between good intentions and tangible impact. Our journey began with a vision to simplify the sustainability narrative, transforming complex information into clear, actionable steps that resonate with everyone. We aim to turn sustainability into the default choice, fostering a culture where informed decisions lead to meaningful change. Join us in making sustainability the easy, no-brainer choice. Together, we can make a difference, one sustainable decision at a time.


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