Alexander Yoon

Alexander Yoon is an accomplished marketing professional with extensive experience in lifecycle marketing and marketing technology. Currently serving as Sr. Director of Lifecycle Marketing + Marketing Technology at Activision since October 2020, Alexander previously held roles such as Director of CRM Strategy and Director of Global Lifecycle Marketing at XE.com. Earlier positions include Director of CRM and Growth Marketing at Blizzard Entertainment, Associate Creative Director/Content & CRM at AKQA, and Director of Marketing at Elance-oDesk, where successful multi-channel marketing campaigns were designed for major U.S. markets. Alexander's career began at Yahoo, where editorial duties for Yahoo! Tech were performed, leading to significant traffic growth. Alexander holds a Bachelor’s degree in Journalism - Multimedia and Science, Technology and Society from The University of Texas at Austin.