Melissa Lipscomb serves as the Vice President of Customer Success at ActivTrak, with a rich background in customer success leadership across various technology firms. Prior roles include Vice President positions at ThriveCart and Instabase, where Melissa led global teams focusing on customer success, support, and technical implementation. Previously, Melissa held significant leadership roles at Confluent, Yonder, CareerPlug, Blackbaud, and Bazaarvoice, driving customer satisfaction, retention, and value realization through innovative strategies. Melissa's educational background includes an MFA in Theatre from The University of Texas at Austin and a BA in Theatre and English from Birmingham-Southern College, alongside a certificate in AI Essentials for Business from Harvard Business School Online.
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