AdAdapted is the leading mobile add-to-list advertising solution for CPG brands and retailers, influencing pre-shop and planning.

Information Technology

AdAdapted

AdAdapted's headquarters in Ann Arbor, MI, United States

This department focuses on ensuring customer satisfaction and building long-term client relationships through strategic support and engagement.

Client Success

The Marketing and Creative team at AdAdapted is responsible for developing and executing innovative marketing strategies to enhance brand visibility and engagement in the CPG sector. They collaborate closely to create visually compelling content and manage ad operations, leveraging digital marketing tactics to optimize pre-shop influences and drive campaign success. This team ensures that all creative materials align with the company's mission and effectively resonate with target audiences.

Marketing and Creative

This department focuses on collecting, analyzing, and interpreting data to drive insights and support decision-making.

Data Analytics

The Sales and Account Management team at AdAdapted is responsible for driving revenue growth by building and maintaining strong relationships with CPG brands and retailers. They focus on understanding client needs, providing tailored solutions, and ensuring successful campaign execution to maximize client satisfaction and retention. The team also plays a crucial role in identifying new business opportunities and strategizing for long-term partnerships.

Sales and Account Management

The Engineering Team at AdAdapted is responsible for designing, developing, and maintaining the mobile advertising platform that supports CPG brands and retailers. This team collaborates on software solutions, enhances user experience through UI/UX design, and ensures robust backend infrastructure, all aimed at optimizing the ad integration process and improving client outcomes. They play a crucial role in innovating technologies that drive effective pre-shopping engagement.

Engineering Team

This department focuses on managing and developing relationships with key clients and partners to drive business growth.

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Other teams

Marketing and Creative

Data Analytics

Sales and Account Management

Engineering Team

Strategic Accounts