Carlos Vivanco is a seasoned PPC specialist with extensive experience in managing and optimizing paid search accounts across multiple platforms. Currently employed at AdCellerant, Carlos has previously held key positions at Green Line Digital as Paid Search Manager, excelerate Digital as Senior Paid Search Strategist, and IMM - Ideas Made Measureable as Supervisor of Media Performance, among others. Expertise includes handling significant ad spends, leading performance calls, conducting in-depth keyword research, and providing insightful data analysis leveraging tools like Google Analytics. Carlos also possesses strong bilingual capabilities, having managed Spanish-targeted campaigns and provided translations. Educational credentials include a BA in Political Science from Georgia State University and a Web Design Certificate from Emory University.
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