Qasim Makkani

Qasim Makkani has a diverse work experience in the field of brand and communication strategy. Qasim started their career at Spectrum Y&R in 2004 and worked as a Director of Creative & Strategy until 2014. In 2015, they joined Adcetera as a Marketing Strategist, where they provided strategic guidance in brief development, audience insight development, and overall creative development. In 2017, they were promoted to Lead Brand Strategist at Adcetera and later became the Director of Brand and Communication Strategy in July 2022. Their expertise lies in evaluating the effectiveness of ideas and execution and ensuring the voice of the consumer is heard.

Qasim Makkani holds a Bachelor's degree in Advertising from the University of Houston. Qasim also obtained a certification in Brand Communications in 2007.