
Addie & Lea is a strategic advisory and operator network focused on evaluating, building, and scaling high-potential beauty and personal care brands. We partner with founders, operators, and investors to define where brands win and build the path forward.

We work alongside brands and teams to:
– Define brand identity and positioning
– Build clear, actionable growth roadmaps
– Establish frameworks that protect and scale the business model
– Equip teams with the tools to operate with precision and consistency

Our operator network is composed of seasoned leaders and equity-minded partners with experience across both early-stage growth and private equity/venture-backed environments.

Together, we’ve helped scale brands from early traction to $100M+ businesses, launched multimillion-dollar products, expanded into major retail, and supported critical moments across fundraising, integration, and exit.

Everything we do is grounded in one principle: growth only works when it’s built to last, operationally, financially, and culturally.

Addie & Lea

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Addie & Lea

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