Joseph LaMotta

Head Of Merchandising at Addie's

Joseph LaMotta has over 35 years of work experience in various roles within the retail and e-commerce industry. Joseph currently serves as the Head of Merchandising at Addie's, a position they have held since 2022. Prior to that, LaMotta worked as the GM Category Management & Procurement at Buyk from 2021 to 2022.

From 2020 to 2021, they held the role of VP Merchandising & Operations - eCommerce at Lakehouse Foods, where they oversaw the overall digital merchandising strategy and achieved a 171% year-on-year sales growth rate. Before that, LaMotta worked as the General Manager e-Commerce Grocery at Walmart eCommerce from 2019 to 2020.

LaMotta's experience in the e-commerce grocery sector includes their tenure at Jet.com, where they held roles such as General Manager e-Commerce Grocery & Private Brands from 2017 to 2019. Joseph also served as the Senior Director, e-Commerce Fresh/Private Brands at Jet.com from 2016 to 2017.

Earlier in their career, LaMotta held positions at Daymon Worldwide, Fancy Foods Inc., The Great Atlantic & Pacific Tea Company (A&P), and Waldbaums Inc., where they gained experience in fresh category management, sales, and category management in meat and seafood.

Overall, LaMotta has a strong background in merchandising, category management, and e-commerce grocery, with a proven track record of driving sales growth and developing effective strategies.

Joseph LaMotta earned their Bachelor of Science (BSc) degree in Computer Information Systems from Dowling College, where they studied from 1984 to 1986. In addition to their degree, Joseph obtained the Microsoft Certified Systems Engineer (MCSE) certification from Microsoft in February 2004.

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