Johanna Alm

Johanna Alm has a diverse work experience across various companies and roles. Johanna is currently working as the Head of Analytics at Adding Insight since October 2021. Prior to that, they served as the Digital Marknadschef at Academedia from November 2019 to October 2021, where they managed the digital marketing team and specialized in digital web analytics. Before that, they worked as the Head of Analytics at Anegy Digital Consulting from April 2019 to November 2019, where they managed analytics for online marketing and also taught Google Analytics and Google Tag Manager.

Their previous experiences include working as the Digital & Communication Manager (Nordic) at Semper AB from September 2017 to April 2019, Marketing Communications Manager (Nordic) from March 2015 to August 2017, and Content Manager from March 2014 to March 2015. Johanna was responsible for digital communication, creating digital content and campaigns, and managing social media platforms.

Johanna also worked as a Digital Strategist at Konferenspoolen from December 2010 to March 2014, where they managed the digital marketing strategy and various digital tasks. Johanna briefly freelanced as the owner of Johanna Alm Digital Strategies from October 2011 to January 2013, providing social media expertise, SEO copywriting, and digital strategy services to clients.

Their earlier experiences include working as a Marketing Assistant at Dagens Industri in 2010 and as a Marketing Assistant, Administrative Assistant, and Receptionist at Hays AB from September 2007 to August 2010, where they gained experience working for different companies. Johanna also served as a Project Leader at Dagens Industri for a three-month project in 2009, where they led and inspired a sales team.

Johanna started their career as a Marketing Assistant for EFM Sverige AB in August 2008, where they worked as a web editor and was involved in website development and event project leadership. Overall, Johanna Alm has built a strong background in digital marketing, analytics, communication, and project management throughout their career.

Johanna Alm has a diverse educational background. In 2009, they attended Medieinstitutet and obtained a diploma in digital marketing and sales. This marked the beginning of their education in the field of marketing. From 2016 to 2019, they pursued a Bachelor's degree in Företagsekonomi (Business Administration) at Stockholm University. During the same period, in 2017 to 2018, Johanna enrolled in an additional educational program at LMI Leadership Management International, where they earned a Leadership Diploma emphasizing on leadership skills.

In terms of additional certifications, Johanna has obtained several notable certifications from Google. Johanna received the Google Analytics Certification (GAIQ) in July 2020 and then obtained the Google Analytics Certification in August 2022. These certifications highlight their expertise in utilizing Google Analytics for data analysis and website optimization. Moreover, Johanna has also acquired a certification in Google Tag Manager, although the date of acquisition is unavailable.

Overall, Johanna Alm's education history showcases their commitment to acquiring knowledge and skills in business administration, leadership, digital marketing, and data analysis.