Jake Barrer

Global Performance Marketing Manager at Aden & Anais

Jake Barrer has a diverse work experience in various digital marketing roles. Jake is currently working as the Global Performance Marketing Manager at Aden & Anais, Inc. Prior to this, they worked as the Amazon and eTail Channel Manager at GUNNAR Optiks, where they successfully increased Amazon US sales by 18% year over year and implemented strategies to drive a significant 354% year over year increase in EU marketplace sales. Before that, they served as the eCommerce Channel Manager at KitchenAid and as the Ecommerce Marketplace Manager at Versa Products, Inc. Jake's career began at MDF Instruments USA, where they started as a Marketing Intern and later progressed to the role of Digital Marketing Analyst. Their strong analytical skills and experience in digital marketing make him a valuable asset in driving business growth.

Jake Barrer earned their Bachelor of Business Administration degree in Marketing from the University of Wisconsin-Milwaukee, where they studied from 2011 to 2015. Additionally, they have obtained certifications in Digital Marketing from Cornell University and The Fundamentals of Digital Marketing from Google, although the specific months and years of when they received these certifications are not provided.

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Timeline

  • Global Performance Marketing Manager

    December, 2021 - present