Purvaja Sawant

Associate Director - Content at Adfactors PR

Purvaja Sawant has had a diverse work experience in the field of content creation and journalism. Purvaja started their career in 2007 as a Correspondent at Magna Publishing Co. Ltd. where they wrote for various magazines. Purvaja later became a Senior Features Writer and then an Associate Editor, working on magazines such as Showtime, Starweek, and Stardust.

In 2011, Purvaja joined Bennett Coleman and Co. Ltd. (Times Group) as a Senior Correspondent for iDiva, a fortnightly glossy supplement. Purvaja worked on lifestyle features and coordinated with other in-house magazines like Filmfare, Femina, and Grazia.

During their time at Times Group, Purvaja also held the role of Senior Correspondent cum Copy Editor for Times Life, where they were responsible for the thematic and issue-wise planning of the weekly supplement. Purvaja also wrote a wide range of feature articles for different topics.

In 2015, Purvaja took on the role of Principal Correspondent and Principal Digital Content Creator for Bombay Times, a part of the Times Group. Purvaja exclusively handled the production of Page 1 and other entertainment pages, including ideation, planning, editing, and coordination. Purvaja also provided creative content solutions for paid articles in the newspaper.

Since 2019, Purvaja has been working at Adfactors PR. Purvaja started as a Senior Manager - Content and then progressed to the role of Associate Director - Content. Unfortunately, the specific details of their responsibilities and accomplishments in these positions are not provided.

Purvaja Sawant attended St Joseph's Convent School, Bandra, though the specific dates of enrollment are not provided. Purvaja then pursued a Bachelor's degree in Mass Media from St. Andrew's College of Arts, Science and Commerce, which they completed from 2004 to 2007. Later, Purvaja went on to Mumbai University in Mumbai, where they obtained their Master's degree in English Literature from 2007 to 2009.

Links

Timeline

  • Associate Director - Content

    July, 2022 - present

  • Senior Manager Content

    June, 2019