Bernice Chan

Bernice Chan has a strong background in digital marketing and analytics, with experience in leadership roles at prominent companies such as adidas and Dyson. At adidas, Bernice served as a Senior Manager for Digital Marketing & Consumer Engagement Analytics in APAC, where responsibilities included project and senior stakeholder management. Prior to that, Bernice was the Digital Analytics Lead for SEA at Dyson, also focusing on project and stakeholder management. Bernice's career began at ZALORA Group with positions such as Regional Digital Account Manager and Regional Brand Manager, where skills in media buying and digital marketing were developed. Bernice also gained early experience through internships at PurpleClay Consulting and Forbes Research Pte Ltd. Educational qualifications include a Bachelor of Business in Marketing and a Bachelor of Accountancy from Nanyang Technological University Singapore.