David Potts is a seasoned Sales Director specializing in strategic accounts, currently leading a team at Adidas since 2024. Previously, from 2014 to 2017, they served as a Key Account Manager focused on football clubs, where they managed commercial contracts and P&Ls for prestigious teams. David's extensive experience includes roles such as Senior Manager and Retail Marketing Manager, showcasing their expertise in product development, account ownership, and marketing within the sports industry. They hold a degree in Business Studies from Leeds Metropolitan University, completed in 2004.
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