Adidas
Lester Hui has a diverse work experience starting from 2011. Lester worked as an Associate at DBS Bank from August 2011 to May 2013. After that, they worked at The Boston Consulting Group as a Consultant from August 2013 to August 2017. Lester then joined adidas as a Director, Global Operations Strategy and Programs from August 2017 to July 2021. More recently, they have been serving as the Senior Director, CIO & Transformation Office at adidas since July 2021.
Lester Hui pursued a Bachelor of Business Administration (B.B.A.) degree in Global Business and Global Business Studies from The Chinese University of Hong Kong from 2008 to 2011.
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Adidas
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Adidas designs and manufactures shoes, clothing and accessories for athletes, and more recently, Adidas has added a lifestyle category to the brand. They are the largest sportswear manufacturer in Europe, headquartered in Herzogenaurach, Germany, and they are the second largest in the space globally after Nike. Adidas employs more than 59,000 people worldwide. Adidas is guided by their purpose, ‘through sport, we have the power to change lives. Everything they do is rooted in sport - the way the company is run, how it works with partners, how it creates products, and how it engages with consumers. Adidas aims to to include and unite people in sport, and to create a more sustainable world as they strive to expand the limits of human possibilities. Some of Adidas’ best know brands include, among others, Ultraboost, NMD, and Superstar for footwear, and franchises such as the MyShelter Jacket, the Tiro Pant, and the Z.N.E. Hoodie for apparel. Adidas also prides itself on innovation, recently commercializing successes like Predator Freak Vegan, a 100% vegan football boot, and Adizero Adios Pro 2, a high-performance running shoe that has been worn in the breaking of six world records.