Alex Reffsin

Alex Reffsin is currently the Director of Enterprise Sports Marketing & Innovation at Adobe, a position they have held since 2025. Previously, Alex served as Senior Director of Product Marketing at Paramount and held multiple roles at the NFL from 2016 to 2018, including Manager and Director of CRM and Performance Marketing. Earlier in their career, they worked as Associate Manager of Digital Marketing at Tory Burch and Assistant Manager of Email Marketing at Toys"R"Us. Alex earned a Bachelor of Science degree in Marketing from SUNY New Paltz in 2013.