Alyson Smith

Alyson Smith is a highly skilled professional with extensive experience in client success and digital marketing. At Gartner Digital Markets from December 2021 to October 2023, Alyson held multiple roles, including Strategic Client Success Specialist, where initiation of a new role and collaboration on success metrics were key achievements. As a Client Partner, Alyson managed a significant book of business, demonstrating strong budget retention and providing strategic advice on product launches and market opportunities. Earlier positions at Gartner involved advising emerging software vendors and contributing to retention and growth goals. Additionally, Alyson's experience includes digital marketing roles at Adobe, event planning and management at Christopher Newport University's Luter School of Business, and an internship at Ferguson Enterprises focused on marketing communications. Alyson earned a Bachelor of Science in Business Administration with a Marketing Major and Communications and Leadership Minors, achieving a GPA of 3.8 from Christopher Newport University.