Bruce Richards

Bruce Richards serves as the Industry Strategy and Marketing Lead for Retail & Consumer Goods at Adobe since 2018, where expertise is employed to develop go-to-market strategies and provide C-level advisory. As the CEO and Founder of k3 Advisory, LLC, Bruce consults on customer experience, digital transformation, and business development. Prior positions include Vice President roles at dunnhumby and MBS, as well as a strategic consultant at IBM, supporting global retail and consumer packaged goods initiatives. Bruce's extensive experience in marketing and client services spans various high-profile companies, including Bloomingdale's, Rabasca & Company, Bates North America, and TBWA\Chiat\Day. Bruce holds a Bachelor of Science in Marketing/Economics from St. John's University.