Jarrett Hettena

Jarrett Hettena has extensive experience in leadership roles within the digital marketing and technology sectors, currently serving as VP of Experience Cloud for Manufacturing and Autos at Adobe since December 2019. In this position, Jarrett leads strategies for industry accounts, focusing on the digital experience business. Prior to Adobe, Jarrett held the position of Director of High Tech Strategic, overseeing a $200M business and a team dedicated to enhancing the digital experience for Fortune 50 clients. Additional roles include AVP High Tech at Sizmek, where Jarrett managed partnerships for significant holding companies, as well as similar leadership positions at Rocket Fuel Inc. and Microsoft, which involved fostering executive relationships and driving sales growth. Jarrett's educational background includes a Bachelor of Science in Marketing from the State University of New York at Plattsburgh.