John Lilly is a strategic leader with extensive experience in leading large teams and implementing sales and commercial strategies on a global scale, particularly within the financial services sector. Previously, John held various roles at BT, including Head of Sales for Global Banking, where they oversaw a team of over 40 sales members across multiple regions. In their current position as Director of FSI for UK&I and South Africa at Adobe, John leads the strategic financial services vertical within the Digital Experience business. They hold an MBA from Aston Business School and an undergraduate degree in Business Management from Aston University.
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