Kathryn M. is a senior B2B marketing leader with over a decade of experience in driving growth for SaaS and enterprise technology companies. Currently, they serve as the Head of FSI Marketing at Workday, overseeing account-based and integrated marketing programs across EMEA. Previously, Kathryn led EMEA marketing at Domino Data Lab, executing multi-channel campaigns and creating impactful content strategies. Their expertise spans demand generation, ABM, and field marketing, complemented by proficiency in various marketing tools. Known for a collaborative leadership style and a data-driven mindset, Kathryn aligns marketing execution with commercial objectives.
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