Pierre-Yves RIOU

Pierre-Yves RIOU has worked for several companies since 2003. Pierre-Yves began their career at Orange as a Technical Project Manager for Instant Messaging. In 2007, they moved to Hutchison Telecoms as a Product Development Manager for the Mobile portal. Pierre-Yves then joined Capgemini in 2008 as a Consultant for Product Development Manager, where they worked on audience measurement of mobile internet and mobile advertising. In 2011, they pursued an MBA in Marketing & Strategy at the National University of Singapore. From 2013 to 2016, they were the Assistant Vice President of Yield Management & Marketing at Mediacorp Pte Ltd, where they led a team of four and drove the monetization of digital assets. Pierre-Yves also co-launched a publisher co-op with their main competitor. In 2017, they became a Programmatic Committee Member for IAB Singapore. In 2022, they will be taking on the role of Head of Implementation at Adomik and Advertising Consultant at SILICIA VS CONSEIL.

Pierre-Yves RIOU has an extensive education history. From 2011 to 2013, they completed their Master of Business Administration (MBA) in Marketing at the National University of Singapore. From 1998 to 2003, they obtained their Master's Degree in Electrical Engineering, Major in Telecommunications from ISEP - école d'ingénieurs du numérique. In 2020, they completed a Business Analytics : from Data to Decisions program at Imperial College London. Pierre-Yves also has several certifications, including Business Analytics: From Data to Decisions (Emeritus, 2020), Datorama Expert (Level 2) (Datorama, a Salesforce Company, 2019), AD EXCHANGE SELLER FUNDAMENTALS (Google, 2016), Prince2 (Foundation & Practitioner) (APMG International, 2013), Google Ads Fundamentals (Google, 2019), and Google Ads Video Certification (Google, 2019).