Adoppler
Shafi Mustafa began their work experience as the National Program Director at Segmented Marketing Services Inc. from April 1999 to March 2002. Shafi then worked as the Managing Partner at KEA Marketing + Advertising from March 2002 to April 2007. Following this, they served as the Managing Director at SMMC Studios from September 2008 to February 2011. Mustafa co-founded OverstockAds and held the position of CEO/Co-Founder from September 2010 to August 2012. Shafi then founded Savveo and served as the CEO/Co-Founder from August 2012 to December 2018. Currently, they hold the position of Chief Revenue Officer at Adoppler since June 2019.
Shafi Mustafa has attended Wake Forest University and the SC Governors School for Science & Mathematics. However, no information is provided regarding the start years, end years, degree names, or fields of study for both educational institutions.
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Adoppler
In order to help companies reduce the time-to-market for their in-house ad tech, in 2017 Geomotiv founded its product subsidiary Adoppler. Adoppler was tasked with developing a digital ad tech platform. Fast forward two and half years, Adoppler Trusted Marketplace is a complete OTT monetization solution for both video sellers and buyers. It leverages the industry standards, and also provides a secure, standalone, and transparent environment that includes Video Header Bidding, SSP, DSP, Exchange, SSAI and a number of other features. In 2020 Adoppler has spun off a new brand called StratifiTV.