Katherine Wong Too Yen

Katherine Wong Too Yen is a seasoned marketing professional currently serving as the Director of Marketing at Adro since December 2023, focusing on financial services for international students and workers. Previously, Katherine held the role of Director of Marketing at Perch, where responsibilities included developing the marketing function in a startup environment. Katherine's extensive experience at EQ Bank encompasses various senior management roles, including Senior Product Manager and Senior Manager of Customer Engagement, where key contributions were made in digital workplace design and customer communication strategies. Additional experience includes roles at theScore, Honda Indy Toronto, MLSE, MacLaren McCann, and Intelliware Development Inc. Katherine is a co-chair of the Queen's Entrepreneurs' Competition, promoting entrepreneurship among students. Educational credentials include a Bachelor of Commerce (Honours) in Marketing from Smith School of Business and a Six Sigma Green Belt from Schulich School of Business, among other qualifications.