Diederik Klaassen

Diederik Klaassen is a seasoned entrepreneur and expert in AI and ecommerce, serving as Co-Founder of southparc.digital since 2005, where support is provided for technology scale-ups across Europe and Japan. Currently held roles include Expert Partner for MerchantSpring and m19, focusing on AI-based advertising optimization. As Co-Founder of AdScale, Diederik promotes a cross-channel advertising platform, while also founding Pinotake®, a B2B wine marketplace. Additional ventures include Co-Founder of GrowYellow, which aids tech companies in market scaling, and ownership of Northparc BV, focused on investments and holdings. Prior experience includes founding Truvlers, a SEA/SEO shop, and holding significant positions at BPH/HFC Holding and Olicom, eventually leading to the sale of Olicom to Madge Networks. Diederik holds a BSc in Business Administration from Fontys University of Applied Sciences.