Lood du Plessis

Lood du Plessis is currently serving as the Technical Product Manager: Customer Engagement at adumo since February 2023. Prior experience includes roles as a Data and CRM Specialist at Crayon and a Private Wine Consultant while self-employed. Lood has also held ownership at The Food Story - South Africa and worked as a freelancer at TFS Communication. Previous positions at THE SORBET EXPERIENCE encompass Loyalty and Data Manager and IT and CRM Manager, where responsibilities included enhancing loyalty programs and managing IT infrastructure. Lood's career also features a tenure at Sorbet as Loyalty Manager and at Times Media Group as Marketing Manager for Books and eCommerce, along with time as Deputy Fanatics Manager at Exclusive Books. Academic qualifications include a BA (Hons) in Criminology and a B.Soc.Sci in Psychology from the University of Pretoria.