Sari Venäläinen

CEO at Advance B2B | Marketing Agency

Sari Venäläinen has diverse work experience in various roles and industries. Starting in 2010, they worked in customer service at ABC Deli Näsii & Porvoo while studying. In 2012, they had a marketing trainee position in the Marketing and Development unit at the Tourist Office Porvoo, where they successfully executed a Facebook campaign. From 2010 to 2013, Sari worked as a travel blogger for Rantapallo.fi. In 2014, they joined Osuuskauppa Varuboden-Osla Handelslag and served as a Marketing & Communications Coordinator, Quality Manager, and Customer Service at ABC Deli Näsii & Porvoo. Sari then worked as a Marketing Manager at Wulff Entre, specializing in design and project management in trade shows and events. Sari also held freelance positions where they focused on content marketing, copywriting, concept design, and influencer marketing. In 2017, they became Head of Brand Marketing and Team Lead at Advance B2B, a marketing agency. Sari later assumed the role of Business Unit Lead, overseeing P&L responsibility, business development, operations, and team management within the agency. In 2021, Sari became the CEO of Advance B2B, leading the company's strategic growth and providing services to ambitious B2B companies in various areas of marketing. Throughout their career, Sari has developed expertise in content strategy, brand marketing, inbound marketing, and marketing technology.

Sari Venäläinen's education history is as follows:

- From 2011 to 2012, Sari attended Universidad San Ignacio de Loyola, where they pursued a degree program in Tourism Administration with a focus on Tourism and Travel Services Marketing Operations.

- Sari also completed various certifications, including the "Inbound Certification" from HubSpot in January 2016.

- In 2014, Sari enrolled at Aalto University, where they obtained a Bachelor's degree in Marketing. The completion year for this degree is not specified.

- Prior to Aalto University, from 2010 to 2013, Sari attended Haaga-Helia University of Applied Sciences, where they earned a Bachelor of Hospitality Management degree in the Degree Program in Tourism.

- In terms of secondary education, Sari attended Haminan lukio (High School) from 2005 to 2009, though the degree and field of study are not specified.

- Sari also attended Bachillerato Tecnológico Dr. John J. Sparks from 2007 to 2008, specializing in Mathematics and Computer Science.

In addition to their formal education, Sari obtained several certifications related to marketing, design, and client management. These certifications were acquired from various institutions such as HubSpot and Semrush, with completion dates ranging from April 2020 to January 2021.

Links

Timeline

  • CEO

    May, 2021 - present

  • Business Unit Lead

    September, 2019

  • Head of Brand Marketing, Team Lead

    August, 2017

  • Content Marketing Strategist | Inbound Marketer

    January, 2017