Zsofia Kovacs

Zsofia Kovacs is a marketing professional with extensive experience in growth strategy and optimization. Currently serving as a Growth Technology Strategist at Advance B2B since May 2022, Zsofia has previously held positions such as Growth Hacker at Truly, where responsibilities included optimizing sales funnels and processes. Zsofia's career also includes roles as Growth Hacker and Business Director at 10th Muse, focusing on user acquisition for a mobile reading app, and as Inbound Marketing Manager at Nightingale Health Ltd., where efforts led to a significant increase in inbound leads. Early career experiences include various marketing and sales roles at World Courier, showcasing a strong foundation in both digital marketing tools and CRM systems. Zsofia holds an MBA in Marketing from Aalto University and a BA in International Business from Corvinus University of Budapest, complemented by studies at prestigious institutions in Mexico and Russia.