Alexandra Greenwood

Alexandra Greenwood is a seasoned professional in sales and marketing with extensive experience in the travel and media sectors. Currently serving as Head of Sales & Marketing at both SloWays and S-Cape Travel Spain since April 2022, Greenwood also holds the position of UK Ambassador for the Adventure Travel Trade Association since August 2020. Prior to these roles, Greenwood made significant contributions at KE Adventure Travel as Head Of Marketing and Head Of Development from March 2017 to April 2022, and at HF Holidays as Business Development Manager, where a business expansion from £27K to over £1 million occurred in two years. Greenwood's earlier career includes leadership roles at HF Holidays in sales and product development and a marketing role at Channel 4 managing FilmFour. Education was completed at University College, Durham University with a degree in Politics and History.